<?xml version="1.0" encoding="UTF-8"?> <rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" ><channel><title>Devcourt Media</title> <atom:link href="http://www.devcourt.com/feed/" rel="self" type="application/rss+xml" /><link>http://www.devcourt.com</link> <description>Toronto Internet Marketing</description> <lastBuildDate>Wed, 09 May 2012 22:28:22 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.1</generator> <xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" /> <item><title>Traffic, Leads &amp; Customers or TLC</title><link>http://www.devcourt.com/traffic-leads-customers-or-tlc/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=traffic-leads-customers-or-tlc</link> <comments>http://www.devcourt.com/traffic-leads-customers-or-tlc/#comments</comments> <pubDate>Tue, 03 Apr 2012 21:36:57 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[conversions]]></category> <category><![CDATA[seo toronto]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=2148</guid> <description><![CDATA[The name of the game isn&#8217;t traffic alone but many small business owners are lead down that path by shady SEO companies.   All they care about is &#8216;high&#8217; rankings, and taking their money.  All the traffic in the world is a waste of time and money if that traffic doesn&#8217;t convert.  What exactly does [...]]]></description> <wfw:commentRss>http://www.devcourt.com/traffic-leads-customers-or-tlc/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Is Your SEO Damaging Your Website?</title><link>http://www.devcourt.com/is-your-seo-damaging-your-website/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=is-your-seo-damaging-your-website</link> <comments>http://www.devcourt.com/is-your-seo-damaging-your-website/#comments</comments> <pubDate>Fri, 23 Mar 2012 16:14:35 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[google panda update]]></category> <category><![CDATA[seo toronto]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=2095</guid> <description><![CDATA[Over the last week Google has made some significant updates to its algorithm.  These changes have had a prolific impact on a lot of websites. What did Google update?  They&#8217;re going after (to eliminate) websites that are OVER SEO optimized.  Google wants natural websites in the search rankings, not websites that have paid money to [...]]]></description> <wfw:commentRss>http://www.devcourt.com/is-your-seo-damaging-your-website/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>The SEO Term And How To Protect Yourself</title><link>http://www.devcourt.com/the-seo-term-and-how-to-protect-yourself/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-seo-term-and-how-to-protect-yourself</link> <comments>http://www.devcourt.com/the-seo-term-and-how-to-protect-yourself/#comments</comments> <pubDate>Thu, 08 Mar 2012 23:37:44 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[bad seo]]></category> <category><![CDATA[devcourt media seo]]></category> <category><![CDATA[ethical seo]]></category> <category><![CDATA[seo toronto]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=1999</guid> <description><![CDATA[ave you been fooled by &#8220;SEO&#8221; services? This term gets used VERY losely and I keep coming across new clients who have paid for SEO (some for over a year) and after doing some of our wonderful research here at Devcourt Media, we get the dirt. It&#8217;s a term used by web developers and even [...]]]></description> <wfw:commentRss>http://www.devcourt.com/the-seo-term-and-how-to-protect-yourself/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Mobile Marketing Taking Over Desktop</title><link>http://www.devcourt.com/mobile-marketing-toronto/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=mobile-marketing-toronto</link> <comments>http://www.devcourt.com/mobile-marketing-toronto/#comments</comments> <pubDate>Mon, 11 Apr 2011 22:38:41 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[marketing]]></category> <category><![CDATA[local mobile marketing]]></category> <category><![CDATA[mobile marketing]]></category> <category><![CDATA[mobile marketing toronto]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=1288</guid> <description><![CDATA[Mobile marketing is on the rise, it&#8217;s the current buzz word but the thing is, it&#8217;s not a buzz that will disappear.  It&#8217;s hear to stay just like &#8216;search&#8217; was on the internet and you had to have a website online. We&#8217;re more connected than ever in 2011, and with the current mobile smart phone [...]]]></description> <wfw:commentRss>http://www.devcourt.com/mobile-marketing-toronto/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Search Precedes Purchase Decisions for Canadian Moms</title><link>http://www.devcourt.com/search-precedes-purchase-decisions-for-canadian-moms/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=search-precedes-purchase-decisions-for-canadian-moms</link> <comments>http://www.devcourt.com/search-precedes-purchase-decisions-for-canadian-moms/#comments</comments> <pubDate>Fri, 13 Aug 2010 14:31:57 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[Inbound Marketing]]></category> <category><![CDATA[internet marketing]]></category> <category><![CDATA[local marketing]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[youtube]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=995</guid> <description><![CDATA[Online search is a fairly standard tool for finding anything from directions to a restaurant to conducting price and feature comparisons on a new refrigerator. So it’s no real surprise that Canadian moms head online to conduct research about potential purchases large and small. And in particular, they go online to learn more about consumer [...]]]></description> <wfw:commentRss>http://www.devcourt.com/search-precedes-purchase-decisions-for-canadian-moms/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How To Optimize Your Site for Search Engine Marketing</title><link>http://www.devcourt.com/how-to-optimize-your-site-for-search-engine-marketing/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-optimize-your-site-for-search-engine-marketing</link> <comments>http://www.devcourt.com/how-to-optimize-your-site-for-search-engine-marketing/#comments</comments> <pubDate>Fri, 16 Jul 2010 19:57:56 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[facebook]]></category> <category><![CDATA[internet marketing]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[youtube]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=948</guid> <description><![CDATA[For millions of websites, publishers, and online businesses, search is still the king. While social media may have the media’s attention and Twitter and Facebook are garnering a lot of the hype, search still trumps them when it comes to driving traffic and being discovered by potential new customers. Because of the importance of search [...]]]></description> <wfw:commentRss>http://www.devcourt.com/how-to-optimize-your-site-for-search-engine-marketing/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Why Small Businesses Shouldn’t Take Social Media for Granted</title><link>http://www.devcourt.com/why-small-businesses-shouldnt-take-social-media-for-granted/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=why-small-businesses-shouldnt-take-social-media-for-granted</link> <comments>http://www.devcourt.com/why-small-businesses-shouldnt-take-social-media-for-granted/#comments</comments> <pubDate>Mon, 14 Jun 2010 14:26:06 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[Social Media]]></category> <category><![CDATA[facebook]]></category> <category><![CDATA[foursquare]]></category> <category><![CDATA[Google Places]]></category> <category><![CDATA[local marketing]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[Yelp]]></category> <category><![CDATA[youtube]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=905</guid> <description><![CDATA[It seems like social media is everywhere these days. But the 2010 Business Monitor United States report — commissioned by UPS — shows that when it comes to small- and medium-sized businesses, social media is still a missed opportunity. A mere 24% of respondents said they’ve received sales leads from social media, with just 1% [...]]]></description> <wfw:commentRss>http://www.devcourt.com/why-small-businesses-shouldnt-take-social-media-for-granted/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>5 Creative Ways for Local Biz to Leverage Social with Google Maps</title><link>http://www.devcourt.com/5-creative-ways-for-local-biz-to-leverage-social-with-google-maps/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-creative-ways-for-local-biz-to-leverage-social-with-google-maps</link> <comments>http://www.devcourt.com/5-creative-ways-for-local-biz-to-leverage-social-with-google-maps/#comments</comments> <pubDate>Thu, 20 May 2010 15:04:21 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[marketing]]></category> <category><![CDATA[Google Places]]></category> <category><![CDATA[Inbound Marketing]]></category> <category><![CDATA[local marketing]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=772</guid> <description><![CDATA[There are so many creative ways for local businesses to get creative about marketing for dirt cheap, even free.  Google Maps is one resource forgotten to many local businesses.  Here are 5 ways local businesses can use Google’s user generated mapping functions, and social mapping tools to gain an edge in your area. Incentivize by [...]]]></description> <wfw:commentRss>http://www.devcourt.com/5-creative-ways-for-local-biz-to-leverage-social-with-google-maps/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>The Local Advertising War Will Be a Clash of the Internet Titans</title><link>http://www.devcourt.com/the-local-advertising-war-will-be-a-clash-of-the-internet-titans/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-local-advertising-war-will-be-a-clash-of-the-internet-titans</link> <comments>http://www.devcourt.com/the-local-advertising-war-will-be-a-clash-of-the-internet-titans/#comments</comments> <pubDate>Sat, 15 May 2010 13:12:32 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[Business]]></category> <category><![CDATA[advertising]]></category> <category><![CDATA[facebook]]></category> <category><![CDATA[foursquare]]></category> <category><![CDATA[internet marketing]]></category> <category><![CDATA[local marketing]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[twitter]]></category> <category><![CDATA[youtube]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=758</guid> <description><![CDATA[When Google upgraded their Local Business Center to Google Places, it launched the opening salvo in what we expect to be a long war for local advertising dollars. With local advertising revenues expected to reach $144.9 billion in 2014 according to BIA/Kelsey — and more and more dollars are shifting away from traditional media toward [...]]]></description> <wfw:commentRss>http://www.devcourt.com/the-local-advertising-war-will-be-a-clash-of-the-internet-titans/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Facebook Sends Window Decals to Local Businesses</title><link>http://www.devcourt.com/facebook-sends-window-decals-to-local-businesses/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=facebook-sends-window-decals-to-local-businesses</link> <comments>http://www.devcourt.com/facebook-sends-window-decals-to-local-businesses/#comments</comments> <pubDate>Sat, 01 May 2010 16:25:57 +0000</pubDate> <dc:creator>Kevin McKillop</dc:creator> <category><![CDATA[Social Media]]></category> <category><![CDATA[advertising]]></category> <category><![CDATA[facebook]]></category> <category><![CDATA[foursquare]]></category> <category><![CDATA[Inbound Marketing]]></category><guid isPermaLink="false">http://www.devcourt.com/?p=721</guid> <description><![CDATA[Facebook may not have made any big announcements about local business marketing at last week’s f8 conference, but the company is certainly stepping up its efforts in that area. Today, we discovered that Facebook is sending out window decals with text-to-Like SMS instructions to select local businesses. Twitter user B.J. Drums, who works with the [...]]]></description> <wfw:commentRss>http://www.devcourt.com/facebook-sends-window-decals-to-local-businesses/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
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